Marketing

Working at Bou

When joining Bou, you'll get to work directly with our 100+ brands, ranging from early-stage companies to more established brands, universities, and nonprofits. And we really do mean directly – we don’t have key account managers or pure strategists at Bou. You'll become a part of an all-hands-on-deck team building brands through marketing, communications, design, and web development.

Your daily tasks

Our next marketing team member will most likely have in-depth experience in (digital) campaign management and optimisation. In addition to running, optimizing and analyzing marketing campaigns, we expect at least some earlier experience in coming up with campaign concepts and creating campaign materials together with designers. If needed, you could also write good copy in Finnish and in English.

Optimally, our next hire would also be ready to lead brand work for a client or two from the get-go: guaranteeing that our creative work is aligned with the brand, keeping the client happy, and managing projects in a smooth manner.

Required skills

• 4+ years of marketing experience – your past/current title might be something like campaign planner, digital marketer, performance/paid specialist, or something similar at an agency or in-house
• Data-driven and hands-on approach to marketing – you thrive for linking your brand-building efforts to business-relevant KPIs and bringing back learnings to do even better work the next time
• Modern marketing stack – you can professionally work with all the major social media business/campaign managers and Google tools (Ads, Analytics, Tag Manager, Data Studio), and why not Supermetrics, Smartly, Hubspot or Hotjar too
• Versatile marketing skills – your expertise lies in running, optimizing and analysing paid campaigns, but you can also create campaign concepts – and if given the chance, you could very well position new brands and write pretty good copy too
• Hunger to learn from a wide range of industries – we build brands for a great variety of products and companies, from handcrafted coffee to mobile games and waste-sorting robotics
• Strong written and spoken English, native in internet – Nordic languages are an advantage but not a necessity, and having worked with international brands is considered a plus