Spinnova

Spinnova is a circular material tech company that is revolutionizing the textile industry. They produce the most circular fibre in the world using zero harmful chemicals, minimal water and emissions — the kind of groundbreaking solution the whole world needs to hear about. As their lead agency in international PR & communications, that has been our primary goal since 2021.

Contributions:

CommunicationsInternational PRMedia relationsMedia trainingCopywritingSocial mediaMarketingLaunch campaignMarketing analytics

You may have spotted Spinnova here:

Vogue logo
BBC logo
Sifted logo
Dazed logo
Forbes logo
Wallpaper logo
marie claire logo
GQ logo
Reuters logo

Leading international PR & communications for a Nordic deeptech company

Spinnova’s next step in shaking up the whole textile industry is entering the commercial stage and increasing brand awareness globally. That calls for international headlines, and making them requires ongoing PR and communications efforts: from nurturing media relations with leading fashion, tech and business journalists to finding creative pitch angles and organizing press visits to their textile factory. We’ve been doing just that – before and after their IPO in 2021.

Spinnova Vogue
Spinnova Glossy
Spinnova Forbes
Spinnova Sifted
Spinnova BBC

A global spotlight for the world’s most sustainable natural fiber

In addition to media, Spinnova’s stakeholder pool is brimming with gigantic brands, manufacturers, investors, consumers, and designers. To reach them all, our PR approach is a versatile weave of traditional and social media, events, seminars and podcasts. The common thread? Putting spotlight on Spinnova’s unique product that is the world’s first (and only) textile fiber made of cellulose without involving any harmful chemicals.

Spinnova Lotta Kopra

"Fashion, tech & business – Bou helps us make international headlines across industries and are incredibly flexible to work with."

Reetta Hassinen, Business Development Manager

Spinnova images

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